Pricing Guide · 2026
How much does a website cost in Canada?
The honest answer: from about $1,500 for a template build to well past $100,000 for a custom web application — because "a website" describes ten different products. Whether you're pricing web design, web development, or a full platform, this guide breaks down real 2026 Canadian ranges, what actually moves web design cost up or down, and — unusually for an agency — the rates we publish ourselves.
Canadian market ranges (2026)
Market observations from working in the Canadian market — labelled as ranges, not quotes. Every serious studio prices from scope.
| Type of website | Typical range (CAD) | What moves it |
|---|---|---|
| DIY / template site | $0 – $1,500 | Your time, template limits, platform fees |
| Professionally built small-business site | $3,000 – $10,000 | Page count, copywriting, design customization |
| Custom-designed business site | $8,000 – $25,000 | Original design, SEO architecture, content systems |
| Ecommerce / Shopify store | $5,000 – $30,000+ | Catalogue size, custom theme, integrations, bilingual |
| Custom web application / SaaS | $15,000 – $100,000+ | Features, accounts, payments, integrations, scale |
What StillAwake actually publishes
Our own prices are published rather than quoted on request. A professional business website runs about $2,750–$5,750 CAD with local search set up, a simpler site starts at $1,800, an online store from $4,250, and anything a form cannot honestly scope starts with paid discovery from $1,800, credited against the build. You are not charged more for having more employees. Recurring and support are public too: SEO plans cost $600–$850 CAD per month, emergency support $150–$400 CAD one-time (custom sites) or $250–$600 CAD one-time (ecommerce). Full details on the pricing page.
The bands above are market observations. For a range built from your actual project rather than from the market, use the project cost calculator — it runs the same pricing model we scope real work with.
Get a Written Quote — No Call RequiredWebsite cost questions
How much does a website cost in Canada?
In 2026, typical Canadian market ranges are: DIY template sites $0–$1,500; professionally built small-business sites roughly $3,000–$10,000; custom-designed business sites $8,000–$25,000; ecommerce stores $5,000–$30,000+; and custom web applications $15,000 to well past $100,000 depending on scope. These are market observations, not quotes — the honest answer for your project is a written scope.
Why do website prices vary so much?
Five drivers explain most of the spread: custom design vs. template, the number of unique pages and content produced for them, ecommerce and integrations, SEO architecture built in from day one vs. bolted on later, and who is accountable after launch. Two 'websites' can legitimately differ by 10x in build effort.
What does ongoing website ownership cost?
Beyond the build: hosting and domain (commonly $10–$100+/month), maintenance and updates, and growth work like SEO. For reference, StillAwake Media publishes its own prices: a professional business website at about $2,750–$5,750 CAD with local search, a simpler site from $1,800, an online store from $4,250, paid discovery from $1,800, SEO plans at $600–$850 CAD/month and emergency support at $150–$600 one-time.
Is a cheap website a bad idea?
Not always — a template site can be right for validating an idea. It becomes expensive when the business depends on the site: slow templates, unfixable SEO structure, and platform lock-in usually cost more to escape later than building properly would have cost up front.
How do I get an exact price without a sales call?
Describe your project through StillAwake Media's async intake: you answer questions once, and you get a written scope with a fixed price by email. No discovery call is required — that's the studio's standard process for every custom build.